Home / Gaming / Twitch to start selling video games this week

Twitch to start selling video games this week



Video game streaming site Twitch will soon begin selling PC games and other in-game content on its site, the company says. We understand the games may arrive as soon as tomorrow or later this week, though the exact timing is still in flux. Already one of the top destinations for live streaming and fan engagement, it’s not surprising that Twitch would take the final step to become a video game retailer as well, especially considering the company is owned by Amazon.

Twitch’s move to become a game retailer was announced earlier this year with plans for a spring arrival.

However, unlike traditional online retailers, Twitch offers several incentives to encourage Twitch users to buy from its site. Game buyers will receive a free Twitch Crate, which will include an assortment of items that can be used on its site while watching streams and interacting with other users. For example, there may be exclusive emotes (Twitch’s own emojis), chat badges and Bits for Cheering – items that typically cost Twitch users money to acquire.

These Twitch Crates will be doled out to any purchases, games or otherwise, that cost $4.99 or more.

At launch, there will be around 50 titles and related in-game content available for purchase, Twitch says, up from the couple dozen announced earlier.

The debut lineup includes Ubisoft’s For Honor and Tom Clancy’s Ghost Recon: Wildlands; Telltale Games’ The Walking Dead and Minecraft: Story Mode; Hi-Rez Studios’ SMITE and Paladins; Paradox Interactive’s Tyranny; Trion Worlds’ Atlas Reactor; Double Fine Productions’ Broken Age and Psychonauts; Campo Santo’s Firewatch; Jackbox Games’ Jackbox Party Pack 3; and Digital Extremes’ Warframe, among others.

The Partnered streamers who have opted into this new commerce program will earn 5 percent for the sales from their channel, Twitch says. The game publishers, meanwhile, earn 70 percent of revenue for the game sales.

The games and the in-game items will be made available for sale on Twitch channel and game detail pages, and Twitch’s streamers will become the site’s salesforce and marketing team, in a sense.

Partnered streamers will be able to earn money from the purchases made on their channel pages, which gives them an incentive to encourage their fans to buy. This could lead to problems down the road, if streamers begin promoting titles for the cash and not because they truly  like and recommend them. But streamers who dare to cross that line would likely be called out by fans, and could risk their reputation.

We’ve already seen how the infusion of advertising has had an impact on YouTube, where creators haven’t disclosed their relationships with brands, or are using products in their videos without acknowledging that they’ve received compensation for doing so. Similarly, Twitch streamers will need to be upfront when they tout a title that’s available for sale, in order to be transparent with their audience.

But the very fact that there are games to now sell could impact streamers’ plans on what to play next – subtly shifting the type of content on Twitch to those that favor the gaming companies participating in Twitch’s marketplace.

The games are available for download through the Twitch Desktop App. The company announced earlier this month it would be relaunching the Curse app – from the company it acquired last year – as a revamped Twitch Desktop. The new app includes community servers, voice and video messaging, and aims to serve as the home for Twitch’s game content distribution system. The app was scheduled to arrived ahead of today’s launch of game downloads.

The move into game sales puts Twitch up against other game marketplaces like Steam and Valve, but has a strong social network to pull in more sales. The company’s website tout 9.7 million daily active users, including over 2 million unique streamers per month and over 17,000 Partnered Program members.

The company is kicking off the launch of game sales with a Twitch Crates Gear Giveaway promotion, offering a chance at winning games and streaming gear, and a grand prize of over $500 in pro streaming equipment, now through April.

Featured Image: Twitch



Source link

About admin

Check Also

nes-classic.png

This might be your last chance to buy the NES Classic

Nintendo is discontinuing the NES Classic Edition. While this decision is still puzzling, you might ...

18 comments

  1. The subsequent time I learn a blog, I hope that it doesnt disappoint me as much as this one. I mean, I know it was my choice to learn, but I truly thought youd have one thing interesting to say. All I hear is a bunch of whining about something that you can repair if you happen to werent too busy searching for attention.

  2. Hi this is kinda of off topic but I was wanting to know if blogs use WYSIWYG editors or if you have to manually code with HTML. I’m starting a blog soon but have no coding experience so I wanted to get advice from someone with experience. Any help would be greatly appreciated!

  3. Hi There! We are looking for some people that might be interested in from working their home on a part-time basis. If you want to earn $500 a day, and you don’t mind developing some short opinions up, this might be perfect opportunity for you! Simply click the link here NOW!

  4. Kotton Grammer Review (http://www.znkzxt.cc/comment/html/index.php?page=1&id=51170) Grammer
    has an internal group that takes care of every action making certain clients get the very best
    for their money.

  5. Write more, thats all I have to say. Literally, it seems as though you relied on the video to make your point.
    You definitely know what youre talking about, why throw away your
    intelligence on just posting videos to your site when you
    could be giving us something enlightening to read?

  6. At this time it appears like BlogEngine is the best blogging platform out there right now.
    (from what I’ve read) Is that what you’re using on your blog?

    my page drug addicts (Iona)

  7. Thanks a lot for this post… I’m here to introduce you a brand new way to earn money online. Please check this video on youtube : https://www.youtube.com/watch?v=9U5Aa3uVOoM … and so I have a special gift if you join me.

  8. Wonderful web site. Lots of useful info here. I’m sending it to several buddies ans additionally sharing in delicious. And certainly, thank you on your effort!

  9. Hello there, I found your website via Google whilst searching for a related matter, your website got here up,
    it seems good. I have bookmarked it in my
    google bookmarks.
    Hello there, just became alert to your blog through Google, and found that it’s really
    informative. I’m gonna be careful for brussels. I will appreciate in the event you proceed this in future.
    Lots of people will probably be benefited out of your
    writing. Cheers!

    Look at my page :: single sphere chair

  10. With GSA Search Engine Ranker you will certainly never have to stress over back links once again.

    my web blog – romex termite control mckinney tx [Augustus]

  11. My partner and I stumbled over here from a different web page and thought I might check things out. I like what I see so now i am following you. Look forward to looking at your web page repeatedly.

  12. I am usually to blogging and i actually recognize your content. The article has really peaks my interest. I’m going to bookmark your website and hold checking for brand spanking new information.

  13. Stunning story there. What happened after? Good luck!

  14. Hey I know this is off topic but I was wondering if you knew of any widgets I could add to my blog that automatically tweet my newest twitter updates. I’ve been looking for a plug-in like this for quite some time and was hoping maybe you would have some experience with something like this. Please let me know if you run into anything. I truly enjoy reading your blog and I look forward to your new updates.

  15. Well I truly liked studying it. This tip provided by you is very useful for accurate planning.

  16. I really like your blog.. very nice colors & theme. Did you make this website yourself or did you hire someone to do it for you? Plz answer back as I’m looking to construct my own blog and would like to find out where u got this from. cheers

  17. great points altogether, you just gained a brand new reader. What would you recommend in regards to your post that you made a few days ago? Any positive?

  18. I’m truly enjoying the design and layout of your site. It’s a very easy on the eyes which makes it much more enjoyable for me to come here and visit more often. Did you hire out a developer to create your theme? Fantastic work!

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>